Thursday, January 17, 2008

Post Descriptions!

The following describes the most recent posts and the factors of persuasion used:

Message #1: The first post USE BIRTH CONTROL! represents the classical conditioning principles, including intensity and repetition. The classical conditioning explains that if a new stimulus is repeatedly paired with a stimulus that already produces a response in us, eventually the new stimulus will produce a similar response. We used the techniques intensity by bolding, adding size, changing the color and CAPITALIZING the key phrase USE BIRTH CONTROL! We repeated this saying, our use of repetition, to gain the full effect of the message.

Message #2: The second message, Enjoy your free time! represented a happy, attractive couple who currently uses birth control. We paired these things together to create a positive thing, the use of birth control. If this happy couple are enjoying their free time, so can everybody who uses birth control!

Message #3: The third message, Easy to Take, Ask this Girl! Demonstrates another classical conditioning pair. It represents the behavior we want people to do and something that they already like, like the attractive young girl in the picture. This girl is holding up a birth control pill packet influencing others to do the same! We thought that this picture aqcentuated the positive pairing to create the positive outcome.

Message #4: Our fourth message, A message from Julia Roberts, is demonstrating the use of credible communicators. She is a famous, attractive, trustworthy individual who has personally used birth control, making her an expert about using the pill. She is a good component for the basis of persuasion and many people are aware of her and her presence in Hollywood!

Message #5: Our fifth message, Doctor Advice, is another example of credible communicators. Advice from the personal doctor will allow readers to gain credible knowledge about the pill and how to obtain it. This doctor is also attractive and female, making other females more comfortable to reach out.

Message #6: Message six, Prevent it! talks about our Subliminal Message. These pictures would be shown and the messages in the post will be flashed in order to gain access to the readers unconscience mind. We feel that this will help get our message across!

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